Digital Marketing Course – Learn Digital Marketing | General Assembly

Inside Our Best-in-Class Curriculum

Designed With a Focus on Real-World Relevance

Concentrate on the most important tools for executing digital marketing strategies on the job. GA’s digital marketing advisory board curates the best practices and innovative teaching approaches of our entire expert network to meet evolving employer demands. Its work ensures that students graduate ready to tackle the challenges they’ll face in the field.

Build Campaigns That Fuel Business and Amplify Brands

This digital marketing course is designed for students with a range of professional experiences — including beginners. Its curriculum takes a deep dive into the essential channels and tactics behind effective campaigns. Get hands-on experience with social media, search strategy, conversion optimization, Google Analytics, and more.

Get a Head Start With Self-Paced Prep Lessons

Once you enroll, we’ll assign you a brief onboarding task to introduce the digital marketing landscape, objective-first marketing, and the conversion funnel. Then, throughout the course, you’ll complete a series of online preparatory lessons before each session to get up to speed with the in-class topic and make the most of peer collaboration time.

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