Domestic chapters of SAB Beer and AB InBev merge to enhance competitiveness

domestic chapters of sab beer and ab inbev merge to enhance competitiveness AB InBev Vietnam and SAB Beer are pooling their capabilities for the next stage of development

In 2016, after the deal of the century between Anheuser-Busch InBev and SABMiller, Anheuser-Busch InBev became the largest beer producer in the world, owning 8 out of the 10 top beer brands worldwide.

In Vietnam, with the approval of the Ministry of Industry and Trade and AB InBev Asia B.V. (the Netherlands) who is the concurrent owner and sole investor of both AB InBev Vietnam and SAB Beer Vietnam, the merger of the two companies has come into effect. From January 2021, SAB Beer Vietnam ceases its existence and AB InBev Vietnam will inherit all legal rights and benefits as well as take full responsibility for the contracts and property obligations of SAB Beer Vietnam.

In terms of personnel, all SAB Beer employees will become Anheuser-Busch InBev Vietnam employees, with the same working position as well as unchanged legal rights and benefits of the employees. Anheuser-Busch InBev Vietnam will be responsible for inheriting all rights and obligations arising from and/or related to the labour contract that SAB Beer signed previously with the employees.

Truong Van Toan, head of Legal, Corporate Affairs and Communications Southeast Asia stated: “SAB merging with AB InBev Vietnam to become a single company – Anheuser-Busch InBev Vietnam –is truly a memorable mark for all employees. The new company will obtain the scale, facilities, and resources to operate with higher productivity and improve competitiveness and quality in the Vietnamese market.”

Thus, besides the first Brewery in VSIP Binh Duong which is one of the 55 most advanced factories in the world producing the global brand Budweiser and the international brand Beck's, My Phuoc Brewery of Anheuser-Busch InBev Vietnam will continue brewing Hoegaarden beer as well as other beer brands to export to the Japanese market and Southeast Asia.

In addition, AB InBev believes that this merger in Vietnam will be appropriate for the new scale of development, taking advantage of maximum resources to increase production capacity as well as simplify resources in supply chain, logistics, and most importantly, market expansion.

Anheuser-Busch InBev Vietnam has a long-term commitment in Vietnam. From Vietnam, Anheuser-Busch InBev wishes to continue the journey of spreading the dream of "Bringing people together for a better world", which it has been nurturing for centuries, to all over Southeast Asia.