Search Engine Optimization (SEO) Course [Training & Certification]

Technical SEO, in simple terms, can be defined as the optimization of server and website, allowing the search engine spiders to crawl through the website and index it more efficiently to make improvements in organic rankings.

One of the main reasons why technical SEO is crucial is that it enables Google and other search engines to learn that your website is of high value. This, in turn, can prompt these search engines to rank websites much higher comparatively, depending on their relevance.

This allows a greater number of readers to visit any website while searching for the respective keywords, helping to gain users and potential leads.